BellaVita collection
Jewels symbols of charme
The famous 50’s
Years of economic boom, of Dolce Vita, of Vespa and “Lascia o Raddoppia” tv show, of Audrey Hepburn and of bottled drinks: will to live explodes, enjoying beauty and have fun at last, leaving behind tough years of World War II.
The Fifties mark the arrival of electronic devices in the houses all throughout the world: first pastel shades fridges, TVs and daily tools make their appearance and inevitably become icons.
The TV
The television revolutionizes everyone’s life, cinema is a big hit affecting fashion world and the style of women and men, who begin desiring care of their appearance and dress.
TV inspires the design of this collection with its square and slightly rounded shape.
Jewels representing an era, besides being a quirk.
The famous 50’s
Years of economic boom, of Dolce Vita, of Vespa and “Lascia o Raddoppia” tv show, of Audrey Hepburn and of bottled drinks: will to live explodes, enjoying beauty and have fun at last, leaving behind tough years of World War II.
The Fifties mark the arrival of electronic devices in the houses all throughout the world: first pastel shades fridges, TVs and daily tools make their appearance and inevitably become icons.
The TV
The television revolutionizes everyone’s life, cinema is a big hit affecting fashion world and the style of women and men, who begin desiring care of their appearance and dress.
TV inspires the design of this collection with its square and slightly rounded shape.
Jewels representing an era, besides being a quirk.
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